If your business isn’t growing like it should, it’s probably your messaging. If people are visiting your website, but not converting to leads, it’s probably your messaging. And if you’re tired of spending money on marketing that doesn’t work – you guessed it – it’s probably your messaging.
Don’t throw up your hands in despair. We can fix this!
You need to clarify your marketing message. And the No. 1 way to do that is with the power of story. Join me for a 21-day challenge I’m calling the Summer of Story. We’ll walk through some of the key components of the StoryBrand Marketing Framework outlined in the book “Building a StoryBrand” by Donald Miller.
Here’s how it works:
- Join the Fuel For Your Marketing Facebook Group. That’s where you’ll get resources, video teachings and feedback.
- Commit to the challenge from June 13 to July 3. You’ll have homework that will get you thinking about how to speak more clearly to your target audience.
- Implement what you’ve learned. Turn your new messaging into website copy, emails and social media posts that will grow your business.
Join the Summer of Story Challenge
FAQs about the Summer of Story
Do I need to read “Building a StoryBrand” by Donald Miller? Reading the book isn’t required, but I highly recommend buying a copy and reading along.
Can I share this with a colleague? Absolutely! Please feel free to invite colleagues, co-workers or other professionals to join the Summer of Story Challenge.
How will this work? What’s included? The Summer of Story kicks off on June 13 and runs through July 3. Each Monday (June 13, June 20 and June 27) at 12 p.m. EST, I’ll go live in the Facebook Group to talk through the week’s training and give you your homework.
Throughout the week, I’ll share extra tips, and you’ll have the opportunity to share your work in the group for feedback. It’s a great safe space to test out ideas and get feedback from your fellow business owners and professionals.
Save the date for Summer of Story Office Hours from 2-3 p.m. on Tuesday, June 28. I’ll open up a Zoom room so you can drop in with questions specific to your business and get real-time feedback.
Is there a fee to participate? Nope. Businesses should have a simple way to create a marketing message that works. I’m eager to share this framework with you at no charge.
Why join a challenge? I can just read the book on my own. Sure. You could read the book, but the benefit of this challenge is accountability and extra coaching. You get direct access to a StoryBrand Certified Guide to answer your questions and guide you through the process.
Still have questions? Drop me an email at holly@fisher-creative.com. I’m happy to help!